Charles Cooper: Gates bows out but the beat goes on

NEWS
He was the greatest combination of technologist, business-entrepreneur and cold-blooded killer the computer industry has ever seen. And most likely will ever see. On an otherwise slow Thursday afternoon -- at the time, the top story on the wires was a report that researchers had cloned a monkey by splitting an embryo -- Bill Gates officially stepped aside and anointed Steve Ballmer as CEO of Microsoft. By any measure, it was an extraordinary passing of the baton. But the import of the news is likely to be more symbolic than substantive: the real transfer of power at Microsoft occurred nearly a year ago when he was elevated to president. Ballmer has been effectively running the show ever since, orchestrating subtle changes to put more focus on customers instead of around specific products. To be sure, the burly Ballmer is the more in-your-face executive (remember his "the heck with Janet Reno" quote?), but don't expect radical deviation from the course laid down by Gates. On the legal front, Microsoft will continue to be as adamant as ever about its antitrust dispute with the government. Every bit the true believer as his old college buddy, Ballmer told reporters Thursday it would be "absolutely reckless and irresponsible for anyone to try and break up this company." The words couldn't have been any better scripted by Gates, who was smiling and nodding quiet agreement behind him. I think the more interesting question is the timing of Gates' decision to bow out now, just as renewed rumours about a possible breakup of the company swirl through the industry. More Machiavellian minds might suggest that the occasion was not coincidental. What with the presiding judge in its antitrust lawsuit poised to throw the book at the company, might not Microsoft be taking proactive steps to free up Gates to run one of the prospective "Baby Bills" in the event the courts order Microsoft split into three smaller entities? It makes for a good plot, but I think there's less here than meets the eye. After a quarter century fighting the good fight, Gates might be excused for wanting to try to burnish his fading legacy as tech visionary. After all, he was late on Java and similarly missed the boat on Linux. And now, with the threat of an uber-America Online on the horizon, it's time to hunker down and make sure Microsoft doesn't blow the Next Big Thing -- whatever that will be. Perhaps it's no surprise to learn that Gates plans to keep his fingers in the pie as Microsoft's "chief software architect." That is a polite synonym for being the mother of all busybodies. "Every meeting I've had with Bill in the last six months has been product based," one senior manager told me on background. "That's the way things have been operating." Indeed, the respite from day to day should also afford Gates' handlers much needed time to complete their boss' PR makeover from rapacious tycoon to loveable Uncle Buck. Like a latter-day John D. Rockefeller dispensing dimes to the common people, get ready to see portrayals of the kinder, gentler Bill Gates that the computer industry never knew. Gates Steps Aside: For full coverage see the News Roundup What do you think? Tell the Mailroom. And read what others have said.

Post your comment

In order to post a comment you need to be registered and logged in.

You can also log in with Facebook. Log in or create your ZDNet UK account below

  • Login

Will not be displayed with your comment

By signing up for this service, you indicate that you agree to our Terms and Conditions and have read and understood our Privacy Policy. Questions about membership? Find the answers in the Community FAQ

Get ZDNet UK's daily newsletter

Enter your email address to sign up

ZDNet UK Live

GHar123

I totally dislike pirating of works, I fear that artists will be deterred from creating works if they think that they are going to get ripped off....

60 minutes ago by GHar123 on ACTA stumbles in Germany
JCB33

How dare film makers, artists or anybody that invests in creativity stop us pirating their works for free. I want to be able to walk into my local...

7 hours ago by JCB33 on ACTA stumbles in Germany
Moley

@GrueMaster. I prefer horses for courses rather than one size fits all. I, and I suspect most other computer users, do not really wish to have...

9 hours ago by Moley on A tale of two distros: Ubuntu and Linux Mint
greycynic

The product that scares me every time I have to use it is the Office 2007 version of Excel. The first bug that I found was applying the median...

9 hours ago by greycynic on Ten flawed products that derail productivity
GrueMaster

Nice review and very informative. One thing I'd like to add (in reply to whs001's 1st question), the main reason to have the same interface from...

10 hours ago by GrueMaster on A tale of two distros: Ubuntu and Linux Mint
Frederick Wrigley

I'be been using Mint 12 since the RC came out, and I am far more happy with the Cinnamon, the Mate, and, yes (with extensions), theGnome 3...

11 hours ago by Frederick Wrigley via Facebook on A tale of two distros: Ubuntu and Linux Mint
bdantas

Excellent article. One small correction, though--although a fresh installation of Linux Mint 12 will, indeed, provide the user with a version of...

12 hours ago by bdantas on A tale of two distros: Ubuntu and Linux Mint
Alan Ralph

In related news, the ISPs club together to get the members of the Home Affairs Select Committee (ya goofed on that part, ZDNet UK) copies of "The...

12 hours ago by Alan Ralph via Facebook on MPs urge ISPs to take down terrorist material
Alan Ralph

In related news, the ISPs club together to get the members of the Home Affairs Select Committee (ya goofed on that part, ZDNet UK) copies of "The...

12 hours ago by Alan Ralph via Facebook on MPs urge ISPs to take down terrorist material
Moley

For Gnome 2 die-hards, it is possible to add icons to the bottom panel (or top top panel, if you prefer) which provide the exact Gnome 2...

13 hours ago by Moley on A tale of two distros: Ubuntu and Linux Mint
ramwellian

Your comments would seem pretty naive and immature. Your 'solution' appears to be, "gee, let's all just give in to the hackers and give them...

13 hours ago by ramwellian on Cloud computing security: no more oxymoron?
BugStalker

"Interesting thought ... If you installed Win7 as a dual boot on a machine that previously only had Linux, and it wrecked your Linux installation,...

14 hours ago by BugStalker on Windows 7 Declares War on GRUB
whs001

This is an excellent summary of Ubuntu and Mint and the interface differences between them. Most such articles take a very partisan position for...

14 hours ago by whs001 on A tale of two distros: Ubuntu and Linux Mint
Moley

@ewallace. Not so clear. Anyone can obtain the text, for example from here http://www.ustr.gov/webfm_send/2379. I support ACTA so long as it and...

14 hours ago by Moley on ACTA: Facts, misconceptions and questions
45283

I think WinRT is fantastic. I just wish it was an option for people that didn't want to go through Microsoft's App Store with its attendant...

17 hours ago by 45283 on Why Windows 8 needs architectural hygiene for WOA
Burn-IT

Nine people? £30m? Who's back pocket is that lot going in? And IF they say it is for new buildings, what about all the ones the government has...

18 hours ago by Burn-IT on Police set to launch three £30m e-crime hubs
ewallace

Just to be clear, nobody knows what is in the text of ACTA, here is a photograph of the text of ACTA http://twitpic.com/8h9iju as submitted to the...

18 hours ago by ewallace on ACTA: Facts, misconceptions and questions
fgvrg56

Unfortunately main issue is that ASUS is refusing to accept that they make some mistake on this version of asus Transformer prime. 1 - GPS sensor...

20 hours ago by fgvrg56 on Asus Eee Pad Transformer Prime Wi-Fi & GPS problems?
Ben Woods

@Marcus A fair question. Just talked with Archos which said it was working on an announcement for next week....

21 hours ago by Ben Woods on Archos confirms G9 Ice Cream Sandwich update schedule
Marcus Karlsson

Any update on this, considering the claimed "first week of February"?

22 hours ago by Marcus Karlsson via Facebook on Archos confirms G9 Ice Cream Sandwich update schedule