Bulldog launches pay-as-you-go 8Mbps broadband

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NEWS

Bulldog has taken inspiration from the dark days of dial-up with its latest broadband offering — pay-as-you-go broadband.

The package will give consumers 8Mbps access for 3p per minute with no line rental.

While BT has trialled a per-minute scheme and smaller ISPs have launched similar price plans, Bulldog is the first major UK ISP to launch such a product commercially.

The move comes in the wake of customer service woes, leading to an Ofcom investigation and major marketing push for the ISP.

Analysts have recently been predicting the entry of pay-as-you-go broadband into the UK market to cater for the light user segment — especially as prices are dropping for operators.

This week also saw BT announce it's cutting its local-loop unbundling (LLU) prices by 40 percent, as part of its strategy to stimulate competition and avoid Ofcom intervention.

Talkback

I remember when screaming.net came out, it was my first switch from the mighty BT -- because they were charging 1p a minute. But my first bill came in at £200, so did my friends.

My first bill, it was acceptable, but to multiply that by a factor of 3 (£600) I think I'm doing fine with my 4mbps from Blueyounder.

via Facebook 16 November, 2005 19:20
Reply

Its high time when Bulldog needs to radically change their customer services delivery to be in business. They need to have their house in order before coming with various products in the market place

via Facebook 23 November, 2005 14:35
Reply

http://www.aardvaak.net is a great pay as you go ISP who I here is going to launch free wireless and free broadband services. Anyone have more info?

via Facebook 30 November, 2005 19:18
Reply

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