Intellectual property Toolkit

Story: Apple wants music to be DRM-free

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Re: Apple

Apple's DRM is hardly a lock-in. The point is that if you buy from the store you can write the files to an Audio CD and there is no lock in. I don't think Apple could get away with such "open" DRM if they were starting today. OK the quality might not be as good... It is infected with DRM... A list of any other excuses why you wouldn't personally buy from the store. But are you the target market? Mr and Mrs Smith who buy from the store to get a track they want NOW probably don't need to worry about the lock in.

Put it this way. Buying a "Plays for Sure" device is now looking a bit sick now as Microsoft have come out with yet another DRM format and this time it is lock in all the way baby. Apart from the lock in with the three squirts for three days (and is it three plays?) But people have discovered the fact that certain songs aren't even allowed to be squirted at all. Nobody mentioned THAT at purchase.

Worse than that - all your OPEN music which you transfer to the device - The Zune - gets coated in a thick layer of DRM - even if you wrote the bloody song yourself.

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