Enterprise applications Toolkit

Story: UK will pay £1,000 more for Adobe CS3

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Piracy king

The pricing is insane. An already overpriced product is made even more expensive. It's no wonder the Adobe suite CS3 will be the number 1 most pirated software in the world ever.

You cannot look at an area and say - I want to make £100,000,000 in this area. Instead of selling more copies I will just charge an insane amount to the few that will pay up whatever the price.

The majority of the costing to Adobe is in the research and development of the software - not shipping it. The research and development is already done and is largely based on previous editions so there actual cost to putting a copy of the software in the hands of a UK punter compared to US is tiny. Probably under £5 - so how can you justify a £1000 ramp up.

Now Adobe own the main competition it seems rather than producing a better product of value they can simply ramp up the price thinking the user has no choice.

They just lost themselves a lot of UK customers.

ISPs should start preparing to sue Adobe for the increased bandwidth this madness is going to cause from the thousands of people pirating it instead.

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