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Story: NetSuite plans to go public

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Netsuite IPO delayed multiple times?

It seems that Netsuite is having hard time going public. This is the second attempt..

Recently Zach Nelson told the Wall Street Journal that it is hard for Netsuite to make and keep customers happy at an affordable price. It must be all this competition from startup rivals such as Salesboom.com.

After all, the more companies on the short list of customers, the more expensive it is to keep them happy at the right price.

Here is what Zach Nelson told the Journal:

(September 19, 2007): “even with free trials, it takes two months and three to five product demonstrations to close a sale. He was quoted as saying, “It isn’t easy to figure out how to acquire customers and keep them happy at a low enough cost that you still earn healthy margins.”

Or is Zach just saying this to explain the high churn rate they are having before they go public?

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