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Story: Ballmer: Vista needs a bigger marketing budget

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What Vista needs is to be substantially better than XP

( The Microsoft chief executive told attendees to expect more to be done to "highlight Windows", and said the task will "require more investment". )

Steve Ballmer is amazing, how could vista possibly need anymore publicity? already any person wishing to buy a new PC can't escape it, its been reviewed by every tech magazine, TV show, Blog etc.. what did all these people miss that Steve now wishes to 'highlight'?

If businesses are reluctant to upgrade, could it be that they don't see much benefit in doing so? Could it be what most independent observers have been saying all along, that Vista isn't much better than XP?

Why not spend that money on making Vista Faster, solve the compatibility issues and other improvements. maybe cut the price too!

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