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Story: CRM spending to weather uncertain economy

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Posted by: Tom Greenberg (Thursday 14 February 2008, 9:31 PM)

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CRM Spending On the Rise

In bad economy times, companies look for different ways to increase sales through existing customers as well as look for new ways to generate new business. Common sense suggests that companies will look for CRM software solutions to streamline business processes.

Now, as an added bonus, for the Software-as-a-service CRM vendors like Salesforce.com, Salesboom.com and Netsuite, companies with traditional CRM solutions will look to move to SaaS to save money.

Bad Economy = Good SaaS Growth

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Tom Greenberg

Tom Greenberg
Executive Management, Atlanta
Member since: September 2007

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