Network management Toolkit

Story: BT finishes trial, expects to use Phorm

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What did BT actually say? What did Phorm actually say?

The article suggests BT said more than they appear to publicly have said and as far as I can see it is Phorm who are being more positive about the outcome of the Webwise invasion of privacy trial.

BT will be cautious of course because running Webwise could leave them open to charges of Copyright Infringement and it threatens privacy of their customers and website owners.

BT said this: We will study the findings from the trial and will make further announcements concerning the launch of the service for BT Total Broadband customers.

Phorm said: The trial achieved its primary objective of testing all the elements necessary for a larger deployment, including the serving of small volumes of targeted advertising. There will now be a period of joint analysis of the results. Following the successful completion of analysis, both of the trial results and of any changes required for expansion, BT has informed the Company that it expects to move towards deployment.

I'm happy to be corrected on any of the above assertions, but I think I am right on all the points made above. And Phorm must be stopped, 19000 people agree according to the Downing Street Petition!

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