Previous
Yahoo seeks search-ad revenue with 'Boss' project
News With Boss, Yahoo offers use of its own hardware in exchange for search-ad revenue. Yahoo did not reveal what fraction of search-ad revenue those outside partners would receive. In an attempt to boost its search-ad business, Yahoo has begun a...
[July 10, 2008, 8:36]
Reviewed.com Saw More Pageviews, Time on Site, and Record Revenue With Google Ad Manager
White Papers Reviewed.com deployed Google Ad Manager that has streamlined the organization's advertising sales, operations, and support through an easy to use, well-designed package that everyone in the organization has bought into, resulting in increased...
[June 23, 2009, 1:19]
Improved User-Experience, Ad-Revenue, and Brand Image With Automated Verification and Validation of All Websites for Australia's No.1 Interactive Media Company
White Papers Ninemsn is Australia's number-one interactive media company with annual revenue of about AUD 100 million. The proposed automated validation tool was innovative, and therefore its architecture and design was challenging.
[March 28, 2008, 0:02]
Broadband spurs online advertising
News In an update to Web ad sales figures for the fourth quarter, the Interactive Advertising Bureau said revenue jumped by 9 percent in the US market at the end of 2002 from the previous quarter. For the fourth quarter, keyword search sales comprised...
[June 13, 2003, 8:21]
Google Maps gets search-related text ads
News Google has switched on another search-related ad revenue source, this time on Google Maps. Some searches, such as those for taxi, restaurant or hotel, show a blue-background text ad along the bottom of the Google Maps page.
[October 10, 2008, 9:20]
Yahoo beats analyst expectations for Q2
News Yahoo beat analyst estimates with a second-quarter profit of $141.4m, or 10 cents a share, but its revenue dropped 13 percent from a year ago to $1.57bn as search ad revenue declined from the first quarter.
[July 22, 2009, 12:30]
Google has 'very good quarter' as revenue rises
News In what could be a positive sign for online advertising, Google said on Thursday that its second-quarter revenue rose from a year ago as ad spending in certain areas recovered and the company did well at managing expenses.
[July 17, 2009, 11:43]
Tripod offers cash for popular pages
News In an effort to boost its status among homepage builders, Lycos's Tripod community division will announce a program Monday that allows consumers with popular pages to get a chunk of the ad revenue they generate for the community company.
[September 27, 1999, 11:49]
Blyk to fold into Orange
News The ad-funded mobile virtual network operator Blyk will cease to run its service and instead provide advertising technology to Orange, the companies announced on Monday. The company launched as a completely ad-funded mobile virtual network operator...
[July 28, 2009, 13:32]
Google pulls plug on Yahoo search-ad deal
News When Yahoo and Google announced the search-ad deal in June, Yahoo said the agreement would generate $800m in revenue, and $250m to $450m in incremental operating cash flow in the first 12 months of operation.
[November 5, 2008, 15:23]
AOL buys online ad firm
News However, compared with the previous quarter, the ad business rose 5 percent, powered mainly by gains in commercial search revenue and fuelled by a partnership with Google. Other companies that practice behavioural ad tactics include Revenue Science...
[June 24, 2004, 16:40]
Microsoft: Online ads 'on a monster roll'
News saw ad revenue drop by about $200m last year. For the 2002 fiscal year, which ended 30 June, 2002, MSN's online ad revenue grew $40m (£26m), he said. posted recent gains in online ad revenue suggesting a growing, or at least, reviving market.
[October 24, 2002, 10:46]
Brightcove aims to create video marketplace
News The services are free, but the company keeps 50 percent of the ad revenue generated via videos broadcast through its network in most cases, and 30 percent of product sales. Giving people a cut of the ad revenue is one of the techniques that Revver...
[October 30, 2006, 15:57]
Search-based ads increase online revenue
News Display ads, the next most popular form of advertising, only accounted for 20 percent of revenues, according to an ad revenue report sponsored by the US-based Interactive Advertising Bureau (IAB). The Internet Ad Revenue Report is conducted...
[September 20, 2004, 18:10]
Adobe to take Photoshop online
News But we could use ad revenue as a model. The online service is part of a larger move to introduce ad-supported online services to complement its existing products and broaden the company reach into the consumer market, Adobe chief executive Bruce...
[March 1, 2007, 8:33]
The Day Ahead: Big is beautiful for AOL, but ad picture fuzzy
News Indeed, worrying about the sequential ad growth is a bit nit-picky considering some analysts, such as Merrill Lynch's Henry Blodget, expected ad revenue to grow seven percent. AOL officials said the nine percent ad revenue growth is impressive...
[July 21, 2000, 13:58]
Google-Yahoo deal gets EC antitrust scrutiny
News Sources have also said US officials are debating whether to challenge the Google-Yahoo revenue-sharing ad deal, or broaden their investigation into Google's overall dominance in the search-advertising market.
[September 16, 2008, 11:46]
Google: You have to pay to play
News Both are searching for new ways to generate revenue in an increasingly tight ad market. Google on Wednesday said it has begun auctioning ad-sponsored links on its search results pages, firing another shot across the bow of paid-search leader...
[February 21, 2002, 11:48]
US Report: Net giants battle for portal dominance
News They get about 15 percent of all traffic, but 59 percent of ad revenue online. The portals' share of ad revenue right now in relation to their traffic is quite high," explains analyst Chris Charron with Forrester Research.
[May 11, 1998, 7:32]
The Day Ahead: Portal earnings preview
News NBCI has a few issues -- dot-com exposure, a lot of barter revenue, low ad rates and significant upheaval. On one side, it's being hit by online ad worries. Some analysts have said that Terra Lycos is practically giving ads away, to cope with the...
[January 8, 2001, 14:03]
