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Advertising Standards Authority investigates breathe ad
News Following last week's decision to boot 500 customers from the breathe.net service, the Advertising Standards Authority (ASA) has received complaints from customers who were told they were "using the service too much".
[August 1, 2000, 10:08]
Be rapped over broadband speed claims
News Be, the first ISP to launch the next generation of broadband services in the UK, has been hauled up by the Advertising Standards Authority for misleading advertising. But in a verdict published on Wednesday, the Advertising Standards Authority (ASA...
[January 25, 2007, 11:47]
ASA cautions Orange over 'unlimited' claims
News Orange has been rapped on the knuckles yet again by the Advertising Standards Authority over its use of the word "unlimited". In an adjudication published on Wednesday, the Advertising Standards Authority (ASA) ruled that Orange had been wrong to...
[June 13, 2007, 12:46]
T-Mobile, Virgin broadband ads fall foul of watchdog
News The Advertising Standards Authority has taken issue with claims that mobile broadband is interchangeable with its fixed-line, 'home' equivalent. The Advertising Standards Authority's (ASA's) adjudication follows a complaint from a member of the...
[October 17, 2008, 11:32]
Apple warned over 'misleading' Power Mac speed claim
Talkback I believe it's a the Advertising Standards Authority rather than the Advertising Standards Agency.
[June 11, 2004, 18:03]
Apple's knuckles rapped again over latest iPhone ad
News The Advertising Standards Authority has banned another iPhone advert after consumers complained that it exaggerated the speed of the device. Seventeen people complained to the Advertising Standards Authority (ASA) that the ad was misleading because...
[November 26, 2008, 15:59]
Vodafone stung over mobile broadband claims
News The Advertising Standards Authority has upheld three complaints against Vodafone for claims made in its advertising of mobile broadband. The standards authority has banned any future publication of the advertisements in question.
[November 3, 2008, 11:09]
Watchdog chides TalkTalk over 'free broadband' ad
News The Advertising Standards Authority has rapped Carphone Warehouse's TalkTalk unit over a recent TV advert that promised free broadband even though it was not available to all customers. TalkTalk "acknowledged the oversight in not including a...
[September 26, 2008, 10:16]
Dell gets knuckles rapped over TV advert
News A TV ad for Dell Computer has been found to be misleading by the Advertising Standards Authority (ASA). On this point the ad breached CAP (Broadcast) TV Advertising Standards Code rules 5.1 (Misleading advertising), 5.2.1 (Evidence), 5.2.3...
[August 4, 2006, 10:55]
Group issues standards for bigger Web ads
News An online advertising trade group plans to unveil standards for bigger Web advertisements Monday as it seeks to breathe new life into the battered industry. The Internet Advertising Bureau (IAB) said it is issuing voluntary standards for seven new...
[February 26, 2001, 8:17]
Government attacks EC's 'dangerous' online media plans
News If implemented, the directive would set minimum standards on areas such as advertising, hate speech and the protection of minors. Existing Television without Frontiers (TVwF) regulations cover traditional broadcasters, and set minimum standards for...
[June 29, 2006, 16:05]
Watchdog condemns broadband-speed claims
News has questioned the way in which those speeds are advertised, pointing out that the Advertising Standards Authority's (ASA) guidelines accept the words "up to" only when most customers will get close to those speeds.
[August 3, 2007, 11:50]
Net advertising: Bigger ads, bigger impact?
News The guidelines, set by the Interactive Advertising Bureau's Rich Media Task Force on Monday, are meant to help encourage and streamline the creation of "rich media" units -- advertisements that typically include animation, audio or video.
[August 7, 2001, 10:04]
Net firms embrace offline advertising measurements
News Meanwhile, the Advertising Research Foundation (ARF) and the IAB are evaluating ways to calculate reach and frequency and are working on setting industry standards for measurement. Having long sought to set the Internet apart from traditional...
[May 15, 2002, 15:46]
Yahoo cosies up to MSN
News To this end, Greg Stuart, president of the Interactive Advertising Bureau, said the IAB, whose members include both Yahoo and MSN, is working on developing measurement standards for impression counts, among other standards, to advance the market...
[March 29, 2004, 11:30]
Anti-spyware 'deceiving consumers'
Talkback Nicolas Stark began the Ad-aware project in direct response to the security industry's inability/refusal to address on-line Privacy and aggressive advertising issues. The goal then as it is now is to provide a means to inform the user of what has...
[April 16, 2004, 11:58]
Super-regulator Ofcom merges tasks
News Advertising is, for example, likely to be an instant thorn. It may become possible to link advertising between television and Internet with click-though buttons incorporated into television programs, but already experts are worried.
[December 13, 2000, 15:51]
AOL saga opens old dot-com wounds
News Barter deals are not illegal if they follow rules outlined by the Financial Accounting Standards Board (FASB), which has implemented specific guidelines for online advertising barter agreements. As late as mid-2000, it agreed to a five-year, $200m...
[August 13, 2002, 14:25]
Will Adobe’s ‘Strobe’ light up custom media player development?
Blog They key to any player’s success being the degree to which media companies, content delivery networks (CDNs), publishers and advertising networks decide to ‘embrace’ each format. It appears that using an open framework, developers can use Strobe...
[May 12, 2009, 11:40]
Opera 8 aims for simpler browsing
News As with previous versions, Opera's free version has advertising built in, while a paid version without advertising is also available. Most other browsers are available for free without advertising, with payment representing a psychological barrier...
[April 19, 2005, 13:20]
