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Dell Services Helps Furniture Brands Upgrade Remote Access, Improving Security and Cutting Implementation Time by an Estimated 66 Percent
White Papers Furniture Brands needed to deliver remote access to applications and desktops for users in environments ranging from home offices to factories and distribution warehouses. Furniture Brands worked with Dell Services to implement Dell PowerEdge 2950...
[November 8, 2008, 0:01]
IBM wins battle of the brands
News Mind share for top brands, or brand awareness, seemed to match with market share. Buyers of information technology services perceive IBM as the top brand in all key segments of the market except business process outsourcing.
[October 7, 2003, 9:50]
3G and Nigeria Brands
Blog Mobile allows brands that have relied on traditional channels to create a more direct, sustained relationship with consumers. Mobile Marketing is used to describe marketing on or with a mobile device, such as a mobile Phone.
[March 14, 2008, 16:11]
China's mobile brands nurture global ambitions
News Handset brands like Amoisonic and Haier may be unheard of outside China, but a report suggests these phone makers can now give the likes of Nokia a run for their money. According to a study by Portelligent, a US-based market research firm...
[July 11, 2003, 9:10]
Married to the Brand: Why Consumers Bond with Some Brands for Life
Downloads Packed with stories and compelling discoveries from a worldwide consumer database, this book explores why people bond with some brands and not others. McEwen lives in Newport Beach, California.Married to the Brand illuminates the fact that great...
[January 5, 2007, 6:00]
Acuity Brands Lighting Retools Operations for Added Performance, Reliability, and Scalability
White Papers Acuity Brands Lighting, a business unit of Acuity Brands, Inc.is North America's largest provider of indoor and outdoor lighting fixtures for new construction and renovation markets. The company wanted to enhance scalability for business and...
[July 11, 2007, 1:00]
Danone International Brands Optimizes Distribution With mySAP CRM
White Papers To reinforce its accomplishments, the group's export company, Danone International Brands (DIB), realized it needed to strengthen relations with its network of importers/distributors. With 100,000 employees, nearly ?
[November 28, 2005, 23:00]
Will Green Brands Continue To Grow Strong?
White Papers It can be easily noticed that many of the world's best known Brands have jumped on the 'electric powered bus" This article remarks that e-mail has dramatically changed the direct marketing landscape. It adds a fantastic dimension and that if used...
[November 19, 2008, 23:00]
Firefox joins top ten global brands
Talkback For example, Tim Hortons is probably one of the biggest Canadian brands here. Many of the other "US & Canada" brands are also "US only" IMO. I don't like how Canada is lumped in with the US. Starbucks would be somewhere down the list (past 100th).
[January 25, 2006, 15:37]
Intel brands collide with 'Centrino Pro' notebooks
News Brands are colliding over at Intel, with the company's decision to call its notebook management technology Centrino Pro. The brands denote a collection of technologies including a processor, chipset, networking chips and software that are designed...
[April 5, 2007, 10:46]
HP-Compaq: Both PC brands will stay
News It is unclear whether HP will differentiate the two product lines by price, features or where they are sold, but the two separate brands will survive the merger. By eliminating one of the brands, HP could inadvertently open the door for Sony, Dell...
[May 7, 2002, 17:31]
3G and Nigerian Brands
Blog Mobile allows brands that have relied on traditional channels to create a more direct, sustained relationship with consumers. Mobile Marketing is used to describe marketing on or with a mobile device, such as a mobile Phone.
[July 21, 2008, 14:03]
High street brands yet to embrace e-commerce
News Major high street brands are still failing to make the leap online -- with more than half the big name shops in town centres across Britain still on a "watching brief" regarding e-commerce. Sixty percent of UK high street brands are yet to embrace...
[June 17, 2003, 13:40]
Fonterra Brands (Malaysia) Strengthens Management
White Papers Established in 1975, Fonterra Brands (Malaysia) is a subsidiary of the world's largest dairy exporter, New Zealand-based Fonterra Co-operative Group Limited. The company wanted to replace obsolete legacy system with a single, integrated Enterprise...
[February 22, 2007, 0:00]
Cybersquatting profits from online brands
News Despite an increasing level of regulation designed to combat this practice, companies are continuing to find their valuable brands compromised. When it comes to corporate branding, imitation is not considered the most sincere form of flattery...
[January 16, 2003, 9:07]
Firefox joins top ten global brands
News The open source browser Firefox has been rated alongside Google, Apple and Starbucks as one of the most powerful brands in the world in 2005, according to a study published on Monday. Brandchannel.com, a Web site for marketing professionals run by...
[January 24, 2006, 15:40]
China's mobile brands nurture global ambitions
Talkback i like to finds out about chinas mobile phones brands and prices
[October 9, 2003, 13:10]
Yum! France Expands Its Performance Analysis Capability for Its Two Major Restaurant Brands
White Papers France owns the Pizza Hut and KFC brands in France and is part of the worldwide Yum! France wanted to enable common financial consolidation for the Pizza Hut and KFC brands and improve precision and flexibility for tracking financial performance...
[August 28, 2009, 1:22]
Phishing attacks soar as more brands are targeted
News The number of brands targeted increased by nearly 50 percent over the course of 2005, from 64 to 93 in November. Top brands are continuing to be hijacked, with phishers using established names to try and lure people to their sites, Websense said.
[January 18, 2006, 16:10]
Viacom-CBS to build global brands
News The combined company will also focus on making its Internet brands stronger outside the United States, said Mel Karmazin, now CEO of CBS. Both CBS and Viacom have struggled with how to integrate their Web properties with their offline brands...
[September 8, 1999, 10:55]
