SPAM maker sees trademark bid canned
News Hormel Foods Corporation, which owns the trademark for spiced ham food product SPAM, has failed in its attempt to register "spam" as an EU-wide trademark when used to designate unsolicited emails. Hormel attempted to register "spam" as a trademark...
[October 5, 2006, 14:15]
Spam manufacturer continues brand defence campaign
News Spiced-ham maker Hormel has announced a massive UK advertising campaign in what may be seen as an attempt to wrestle back the name of its flagship 'spam' product from widespread negative associations with unsolicited email.
[November 2, 2004, 15:04]
Spam-maker sues SpamArrest
News Hormel foods, the US maker of canned spam, is mounting a legal challenge against anti-spam company SpamArrest's use of the word spam -- claiming trademark infringement. However, canned-meat maker Hormel is challenging that trademark and a second...
[July 3, 2003, 14:54]
Spam maker swallows junk email double meaning
News Hormel Foods, the maker of the legendary spiced lunch meat made of pork shoulders and ham, says it can live with Spam's double meaning as junk electronic mail. In a message posted on the official Spam Web site, Hormel says it has no qualms with the...
[May 31, 2001, 14:22]
Rupert Goodwins' Diary
Blog Spam-makers Hormel are clearly conflicted about the IT meaning of the word. So Hormel is indulging in some brand management. It's not going to work, any more than Hormel's wish that we say SPAM in upper-case letters when we want to talk about the...
[November 5, 2004, 17:03]
