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'millward brown optimor'.

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Microsoft: The world's most valuable brand

News The software company tops a list of the top 100 most powerful brands carried out by brand consultancy Millward Brown Optimor. Andy Farr, executive director at Millward Brown Optimor and lead researcher on the study, said: "When you look at what...

[April 5, 2006, 10:10]

Google named most powerful global brand

News Google ranked first, with a brand value of more than $66bn, nearly double its value in the 2006 ranking from Millward Brown Optimor. Peter Walshe, global brands director at Millward Brown, said: "Google is an absolutely phenomenal brand in the...

[April 23, 2007, 9:50]

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