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Marketing Online
Downloads The Table Of Contents: Marketing Online My Secret Marketing Strategies - Volume #11: The "Squeeze It Out? Strategy; The "Free Endorsements" Strategy; The "100/50" Strategy; The "100% Option" Strategy; The "Million Times" Strategy; The "It's...
[June 30, 2009, 12:17]
The Future of Online Internet Marketing: A Solution to Behavioral Marketing Using Biometrics
White Papers Several attempts have been made through the fields of technology and marketing to overcome the anonymousness of the computer user's interests and preferences to move toward a direct behavioral approach to online marketing.
[February 2, 2009, 0:00]
Sitecore Online Marketing Suite review
Reviews Visitor experience analytics form a key part of Sitecore's Online Marketing Suite, allowing you to determine who visits your site and what they do once they're there. According to Sitecore chairman Laust Sondergaard, probably not — in which case...
[June 4, 2009, 12:24]
Owner of Online Business Directory Creates Sales & Marketing Materials With SmartDraw
White Papers She was looking for an easy way to create sales and marketing materials, as well as business forms, proposals, comparison charts, and exhibit plans. Tamie Albrecht is director/ business development manager for D-pages.com, an online business...
[April 15, 2009, 1:22]
Online Marketing Strategies Vol 02
Downloads The "I've finally cracked the code" strategy tells your prospects that your obsession or dedication to solving their problem has finally paid off. You could also tell them how much time, money, research has been invested in your product.
[August 7, 2009, 13:25]
KT's Online Marketing System and Service Based on NGN
White Papers KT is transforming into a multimedia company. KT is going to offer personalized services, and advertisements that are made using customer information and an NGN (Next-Generation Network) infrastructure, which are the key advantages held by KT, a...
[February 2, 2009, 0:00]
Elertz: Bringing 'morality' to online marketing
News At E-Commerce Expo, Steve Saunders from Elertz explains the advantages of contacting customers via opt-in alerts rather than email-based marketing.
[November 2, 2007, 9:18]
The Five Costliest Mistakes in Online Event Marketing and How to Avoid Them
White Papers The ever-expanding role training plays in the enterprise creates an urgent need to manage the business side of the programs more efficiently and effectively. ViewCentral software provides the powerful and integrated set of tools you need to...
[February 24, 2006, 0:01]
Collaborative Online/Offline Sales & Marketing: Enhancing Brand Equity, Decreasing Customer Defection, Diminishing Channel Conflict
White Papers As a marketer, the brands you represent depend on you for strategies that protect and enhance them.eCommerce can present peril or prodigy to brand equity & positioning. Brand control is at great risk in this Internet age where the lines of...
[December 14, 2005, 23:00]
Ad grab: Net firm buys DoubleClick unit
News Online marketing services company L90 said on Monday that it has signed a deal to acquire DoubleClick's ad sales business. In January, the online marketing services company phased out its Internet ad-profiling service.
[July 2, 2002, 8:16]
Infoscope
Downloads Marketing-Online-an online information system for distributing data largest market research conducted in Russia. The maximum validity and accuracy of the data sample huge, geography and the huge wealth of research topics is Marketing-Online issues.
[November 6, 2007, 6:00]
Trademarks may stymie online searches
News Netflix built its popular Internet DVD rental store on the backs of small online marketing partners. Now it's concerned those same affiliates are infringing its trademark in the hottest marketing channel on the Web: keyword-search advertising.
[August 20, 2003, 11:04]
Web Audio Plus
Downloads In the world of online marketing, credibility is key to getting customers to buy. This will always have the advantage over 'cold' marketing techniques such as static pictures and text. When you add your voice to your Web Site, your...
[October 20, 2005, 22:40]
Spam marks double figures
News Ten years after Web surfers began using the spam label to describe intrusive online marketing, junk email has ballooned into an epidemic of massive proportions. On 12 April, 1994, a pair of attorneys in Arizona launched a homemade marketing...
[April 13, 2004, 10:35]
Adware under the microscope
News Toyota Motor executives are adamant about respecting their customers' privacy, and they say they won't alienate buyers with Web monitoring and other controversial online marketing tactics. The ability to target specific groups while people shop...
[June 28, 2002, 16:08]
Marketing campaigns 'can paralyse Web sites'
News According to Catchfire Systems, many Web sites are crashing because IT departments aren't being kept informed about their firm's online marketing plans. Paradoxically, a successful marketing campaign can actually paralyse normal online business...
[November 19, 2003, 10:20]
AOL and eBay end marketing deal
News The high-profile marketing alliance between eBay and AOL Time Warner has quietly unravelled as the Internet auctioneer found online advertising playing an insignificant role in its business. EBay and a premerger America Online first signed a...
[April 1, 2003, 15:56]
AOL faces hard-sell ad dilemma
News The newly reappointed AOL chief executive desperately needs to shore up the company's flagging ad sales -- but that task could be complicated by growing consumer sensitivity to aggressive online marketing tactics, according to some analysts and...
[April 19, 2002, 14:14]
Live Webcast: Virtualizing Sales and Marketing
White Papers Wainhouse Research interviewed a number of companies that have transitioned their sales and marketing online. Many companies have begun to move their outbound marketing programs to the Internet and virtualized their sales activities.
[September 21, 2007, 9:54]
AOL invests $100m in Amazon
News AOL Time Warner invested $100m (about £70m) in Amazon.com as part of a multiyear marketing agreement Monday, as the online e-tailer announced it would likely miss third-quarter revenue expectations. We will work together on future marketing...
[July 24, 2001, 9:14]
