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Yahoo! Adopts Paid Search Listings
News s search results will also return paid listings. The Internet portal said it plans to integrate Overture's paid listings, or "sponsor matches," with its directory pages by Thursday. s full endorsement of paid listings comes as the company struggles...
[November 14, 2001, 15:24]
Search Site Scraps Paid Listings
Talkback Have you tried MySERP http://www.myserp.com a test Google GUI that actual helps redress the balance between paid and free search listings, improving Google results. It seems that the growth of paid search is actually causing the totally opposite...
[April 15, 2004, 11:03]
Search Site Scraps Paid Listings
News Jim Lanzone, vice president of product management for AskJeeves, said on Tuesday that after 18 months the Internet search company will cease Index Connect, its paid inclusion program. Paid inclusion allows advertisers to pay fees to have large...
[March 3, 2004, 7:45]
Overture Raises Ad Fees In UK
News Overture Services has doubled its minimum bid price for paid search listings in the UK, and now US marketers are bracing for a similar hike. As the commercial search provider prepares to announce fourth-quarter earnings on Thursday, search engine...
[February 6, 2003, 8:22]
Yahoo! Tests New Search Layout
News is testing a new layout for search results that packs more paid listings onto a page, a move that could increase its revenues and provide a big boost for its paid search partner, Overture Services. Bancorp's Rashtchy's speculated that the new...
[February 5, 2003, 8:13]
Yahoo! Goes For Google With Revamp
News on Monday will phase in a new search site that plays up paid listings and simple, informative query results, but it has yet to capitalise on the assets of newly acquired Inktomi. In October, the company introduced a redesign that featured Web...
[April 7, 2003, 7:28]
Paid Search Boosts Yahoo Revenue
News Nearly one fifth of Yahoo's overall first-quarter revenue grew out of its partnership with Overture Services, a provider of paid search listings, the Web portal disclosed in a securities filing on Thursday.
[May 16, 2003, 9:40]
Internet Search Rings In The Changes
News has scaled back on its directory editors slowly over recent months, giving people new duties or emphasising paid search listings. over the past year has continued to distance itself from its noncommercial directory roots, adding paid search links...
[March 24, 2003, 15:27]
Google Takes On Paid-search Company
News Google has long cloistered itself from the growing leagues of paid-listings services by generating search results according to a proprietary formula that does not include commercial criteria. But EarthLink is not abandoning paid listings altogether.
[February 7, 2002, 6:31]
Microsoft Sends Bot To Search Web
News MSN currently uses Inktomi's algorithmic and paid listings, as well as Overture Services' commercial results as part of its query mix. Paid listings are marked as such. About $5.1m of that revenue was through paid inclusion and $500,000 was through...
[June 19, 2003, 10:17]
Europe Search Partners Fight US Threat
News It hosts the Web's top search service as well as an expanding network of advertising search results, licensing both Web search and paid listings to Internet service providers, including AOL and EarthLink.
[January 16, 2003, 11:16]
Search Payments Cause A Wave Of Concern For Surfers
News Paid inclusion has sparked ongoing concerns that the public might be misled about the independence of search listings, however. While Yahoo argues that paid inclusion produces unbiased, relevant results, search engine experts say that the practice...
[October 14, 2003, 15:15]
Search Engines Own Up To Paid-for Results
News The Federal Trade Commission sent a letter late last month urging several Web sites to provide conspicuous labels for commercial search listings or face possible action. The trend has raised concerns that the public might be misled about the...
[August 19, 2002, 13:12]
Google Votes To Put Surfers In Charge
News America Online and Microsoft's MSN openly incorporate paid listings along with their normal results -- a practice that has been targeted in an investigation by federal regulators. Google also offers special placement on its search page for...
[November 27, 2001, 14:44]
Google Mulls Upscale Subscriptions
News Major portals that provide search services, such as the Microsoft Network and America Online, have warmed up to paid listings, while many other providers, including AltaVista and Inktomi, have started charging fees for better placement in their...
[October 26, 2001, 9:29]
Google Factors Clicks Into AdWords
News The ads appear as "sponsored listings" alongside traditional search results. The program also syndicates the sponsored listings, along with the nonpaid, algorithmic search results with which they appear, to Google partners including America Online...
[October 9, 2003, 12:40]
Trademarks May Stymie Online Searches
News But more and more trademark owners are examining how paid listings affect their intellectual property, in part because rivals often bid for competitive terms, poaching traffic from their sites. The question is, what obligation do the search engines...
[August 20, 2003, 11:04]
Overture To Buy AltaVista
News To drive consumer demand for their services -- and clicks on paid listings -- Yahoo! Overture currently enhances its paid-search listings with algorithmic search results from Inktomi -- listings it calls "backfill".
[February 19, 2003, 8:18]
Yahoo Results Astound Analysts
News Listings: The business that largely consists of online job site HotJobs continued to struggle. While revenue increased to $34m from $33.2m last quarter, the gains were associated with the vague category "search and marketplace listings.
[April 8, 2004, 8:55]
Google Tweaks Upset Customers
News About 1.4 percent of the people who clicked on sponsored listings became customers of the advertisers. Google and Overture don't display the prices that advertisers pay for listings, but some of Overture's keyword prices are listed by rival...
[November 14, 2003, 13:35]
