Mobile Marketing Innovations Will Drive Etisalat Nigeria
Blog Two to five minutes mobisodes of Nigeria Drama, musicals and comedy will be a huge hit in the 140 million fun loving Nigerian market but the operators are rather focused on full length sports and news channles.This does not come cheap for an...
[April 3, 2008, 13:56]
Mobile Marketing Innovations Will Drive Etisalat Nigeria
Blog Two to five minutes mobisodes of Nigeria Drama, musicals and comedy will be a huge hit in the 140 million fun loving Nigerian market but the operators are rather focused on full length sports and news channles.This does not come cheap for an...
[July 24, 2008, 10:59]
Nigeria Mobile Marketing : The Uncharted Waters
Blog The percularities of the Nigerian lanscape should have long prompted Brand managers to start asking their agencies questions about Mobile marketing, in face of the gradual decline in all other media channels.Television viewship is declining at a...
[April 2, 2008, 16:03]
NCC Vs NBC In The Emerging Convergence Regulation In Nigeria
Blog The question is that with the Nigerian way of doing things, will they allow excellence and right judgment to reach a decision in choosing a new regulator or they will merge them with NCC still in control?
[May 7, 2008, 10:53]
Rupert Goodwins' Diary
Blog More on the exciting world of Nigerian email scams. Now, a Japanese TV company has decided to do a feature on all this and have made contact with Wearden-San, whose terrier-like determination has clearly impressed them.
[June 14, 2002, 18:19]
Just Before Your Brand Goes Mobile: The Pitfalls.
Blog Nigerian Brands have started looking at the mobile critically as a medium to reach the mass market using the channel that is always with them, always on and personal. Bill boards, Tv commercials and Newspapers adverts may look alike but it does not...
[September 25, 2008, 12:03]
3G And Nigerian Brands
Blog Mobile Adverts can be streamed alongside a Tv programme and even Mobile users can be directed to a web site or WAP site that is dedicated to that ad. Mobile Marketing is used to describe marketing on or with a mobile device, such as a mobile Phone.
[July 21, 2008, 14:03]
