MSN Searches For Leverage
News Talking to Yusuf Mehdi, the Microsoft executive in charge of figuring out the company's portal strategy, you get the feeling that's certainly no stretch. A big part of Mehdi's current work is figuring out how to capitalise on the resurgence of the...
[April 6, 2004, 12:20]
Microsoft Shows Off Search Tool
News MSN chief Yusuf Mehdi showed a prototype of the search software to an audience at its annual Microsoft Financial Analyst Meeting. The version Mehdi presented also returned Web results on the right side of the page.
[July 30, 2004, 8:40]
Microsoft: Online Ads 'on A Monster Roll'
News We're on a monster roll," said Yusuf Mehdi, the corporate vice president overseeing Microsoft's MSN division. These guys signed long-term deals that were not justified by any commonsense or logic," Mehdi said.
[October 24, 2002, 10:46]
Microsoft Shows Sneak Peek Of Win2000 Beta 3
News Application compatibility is one of our top issues," said Yusuf Mehdi, director of Windows marketing. Mehdi showed improvements in the Internet Explorer 5.0 search capability, which will be incorporated into beta 3.
[March 10, 1999, 9:06]
From Chat To Music: The Evolution Of IM
News In a press conference last month, MSN's corporate vice president Yusuf Mehdi described a scenario in which two IM chatters could listen to each other's playlists and then buy the songs if they wished.
[September 22, 2004, 13:50]
MSN Splits Into Two
News The unit will be headed by Yusuf Mehdi, who until now ran all of MSN with senior vice president David Cole. Mehdi will also spearhead Microsoft's attempts to create an online music store and its investment in ramping up its Web search technology.
[October 30, 2003, 9:35]
AOL Unveils 7.0 As Competition Mounts
News We're competing against AOL on multiple fronts, and certainly we're competing for the hearts and minds of consumers," said Yusuf Mehdi, vice president of MSN. Mehdi said that roughly 40 percent of MSN's new subscribers over the past six months came...
[October 16, 2001, 15:38]
MSN Messenger Goes Wireless
News We want to make it easy for consumers to communicate the way they want," Consumer and Commerce Group marketing director Yusuf Mehdi said in a statement. If Microsoft has its way, its instant messaging program could be everywhere from cell phones to...
[September 14, 1999, 15:50]
Microsoft Announces Desktop Search Tool Date
News At the time, MSN executive Yusuf Mehdi would say only that it would be out before the release of Longhorn, the next version of Windows, scheduled for 2006. Microsoft has set a firmer date for the release of its desktop search software, after Google...
[October 25, 2004, 8:20]
Microsoft Search Business Loses Ground
News I'm not even going to say it's a trend yet," chief advertising strategist Yusuf Mehdi said, referring to the fact that Microsoft had posted share gains for each of the past three months. After gaining ground for a couple of months, Microsoft's...
[May 22, 2007, 9:54]
Windows 98 Second Edition?
News At Local Media Day in Redmond last week, Microsoft Windows marketing director Yusuf Mehdi acknowledged Microsoft is still evaluating how and if to release Win9x updates to Windows 98 beyond Windows 98 Second Edition.
[March 16, 1999, 12:09]
IE Exec Defends MS On DOJ Charge
News Microsoft Corp.director of marketing for the application and Internet client group Yusuf Mehdi repeated what has become Microsoft's party line: that Internet Explorer is an integral part of Windows 95 and that a software developer has the right to...
[December 19, 1997, 11:15]
MS Owns Up To IE Problems, Plans For Future
News Yusuf Mehdi, director of marketing for the application and Internet client group at Microsoft, said that Netscape is still deployed on more desktops but claimed Microsoft has more Fortune 500 companies that have standardised on its browser.
[December 18, 1997, 16:04]
A Year Ago: IE Exec Defends MS On DoJ Charge
News Microsoft Corp.director of marketing for the application and Internet client group Yusuf Mehdi repeated what has become Microsoft's party line: that Internet Explorer is an integral part of Windows 95 and that a software developer has the right to...
[December 21, 1998, 7:24]
Microsoft Closes Aquantive Deal
News Yusuf Mehdi, who had been the company's chief advertising strategist, will shift to a new role, heading strategic partnerships, according to an internal memo sent on Monday morning by Platforms & Services Division president Kevin Johnson.
[August 14, 2007, 8:53]
Revamped MSN Search Goes Live
News If this is a next-generation airplane, this is only the inside of the engine," Yusuf Mehdi, head of MSN Search, said in an interview on Wednesday. Asked whether Microsoft might consider making acquisitions to catch up with its rivals, Mehdi said he...
[July 1, 2004, 9:20]
Microsoft Sparks New Video Row
News During the demo, Microsoft executive Yusuf Mehdi set up an Internet trial account on a Compaq notebook computer within five minutes. Before signing up for an Internet account, Mehdi had first to load browser software as well as sign up software to...
[February 10, 1999, 10:39]
Ballmer Details MSN Spending Plans
News Yusuf Mehdi, the senior vice president in charge of Microsoft's ad strategy, also showed a future version of AdCenter, which can handle both contextual ads and paid search. Mehdi said Microsoft plans to start limited testing of the contextual ad...
[May 5, 2006, 9:05]
Microsoft On Trial: Judge Lambasts MS Video Evidence
News Felten's program," Microsoft executive Yusuf Mehdi assured viewers. On screen, Mehdi walked observers through a process that showed that even though his computer had been "Feltenized," a control panel for IE remained inside the computer.
[February 4, 1999, 9:02]
Windows 98: The Morning After
News Around 300,000 people snapped up copies of Windows 98 when the product went on sale at midnight Wednesday, according to Microsoft's director of Windows marketing, Yusuf Mehdi. A company spokesman later said that Mehdi did not mean to indicate that...
[June 26, 1998, 11:20]
